Industrial Management

Cultivating Human Resources Equipped to Provide Stimuli to Industries & Regions

Students engage in the study of regional economies and the constituents comprising them, including businesses, residents, and municipalities, as well as the managerial resources—people, goods, money, and information—that provide the makeup of commercial enterprises. A range of projects are also implemented in collaboration with regional industries and businesses to foster students’ capacity to effectively manage such constituents in real-world settings.
These curricula serve to cultivate human resources equipped to cooperatively engage in providing stimuli to businesses and organizations, and innovative approaches to business projects.

Industrial Management Course

In this era of progressive globalization, regional communities and the local economies that support them are increasingly linked with the world. Accordingly, such regions are undergoing considerable transformations. Meanwhile, having had its local economy markedly weakened by the rapidly declining birthrate and aging of the population, Ehime Prefecture is faced with an ever-more-varied range of issues.
Course curriculum focuses on regional industries, economies, and information, providing students with knowledge and skills to be applied as they venture out into the field for hands-on practice to equip themselves with practical management skills relevant to resolving issues in regional industries.

Business Creation Course

In many regional industries, including those in Ehime Prefecture, the business growth of companies is being dampened by factors such as business operators’ declining numbers and labor shortages. In addition to this, even if they are to create new businesses in response to the changing environment, many regional companies still lack the human resources or organizational abilities required to put these projects on track.
Pursuing curriculum focused on management, accounting, and finance, students cooperate with regional stakeholders to cultivate practical abilities as well, and thereby equip themselves with knowledge and practical skills relevant to the conception and creation of new businesses.

Major Research Themes

  • Considering survival strategies for famous regional confections
  • Text mining-based analysis of Dōgo accommodations reviews and proposals for improving customer satisfaction
  • The true role fulfilled by geoparks: Region-fostered “regional value”
  • Regional stimulus strategies in Ehime Prefecture aimed at “regional revitalization” from the perspective of depopulation
  • The use of visual marketing as a method of regional revitalization
  • The potential of attracting businesses to regional cities using satellite offices
  • The future of automobile insurance from the perspectives of automatic driving technology and sharing services
  • Recent issues facing the traditional Japanese confectionery industry and future prospects
  • Usage and implementation of Python by human resources from the humanities
  • Analysis of freemium smartphone game consumer payment behavior using insight analytics
  • Regional revitalization brought about by sports events: Considering Ehime Prefecture’s current state and visions for the future
  • Considering the generation of lively activity in the IMABARI GINZA shopping arcade
  • Research on money priming effects using final-offer games

Creating a More Interesting Future from Data with DX

Professor KAWAGUCHI KAZUHITO

The skills considered useful in society change with the times. In the 1980s, as industrial micro-electronization progressed, many technical skills dependent on individual expertise came to be replaced by machine tools, electronic computers, and so on, and a trend toward white-collar hiring practices spread.
Now today, a level of technological innovation comparable to micro-electronization is gaining pace in the world in the form of DX (digital transformation). Moving forward, it will likely be companies that adapt to DX and succeed in innovating their business models with digital technology will survive.
In the DX era, value is created through the creativity of all who are familiar with digital technology. Ideas are essential to creation, yet at the same time, in implementing ideas, a diverse range of resource management skills are indispensable as well. The Department of Industrial Management provides support for each and every student who will work to create new value in the region through an educational approach with project-based learning (PBL) at its core to cultivate active learners equipped to cross freely between traditional academic frameworks.